Apt24b Vol. 1 (A Playlist)

Every brand has a first sound.
For us, it wasn’t a shout — it was a hum. A quiet rhythm that began in the background: coffee brewing, records spinning, ideas forming in the space between sleep and start.

apt24b Vol. 1 is that beginning — a debut collection that captures the world we’re building through sound, scent, story, and style. It’s less a launch and more a feeling — a lived-in introduction to the mood of apt24b.